Diazo Doubles Down on Child Hunger

Diazo Doubles Down on Child Hunger

Diazo Wealth sponsored an amazing Matching Campaign from February 24th to March 24th. And it delivered far above and beyond expectations.

The campaign began with Diazo’s pledge to match your donations, dollar-for-dollar, up to $10,000, and double their impact. But so many of our SOK Crusaders responded that Diazo increased their matching pledge to $15,000, with a new goal of raising $30,000 to help feed food-insecure elementary and middle school children in Clark County.

“We didn’t want to simply write a check,” said Laura Long, Diazo’s Founder and CEO.
“We wanted to create momentum and make an immediate, measurable impact on the children who need it most.”

Thanks to you, we received $16,653 in donations during the campaign. Diazo’s matching contribution brought the grand total to $33,306. That’s an incredible result. But what does this mean for the children SOK serves?

Your $16,653 Donations +

Diazo’s $16,653 Match =

$33,306 In Total Donations.

$33,306 = 12,336 Meal Bags

For The Children We Serve

Diazo provides comprehensive investment, retirement and multi-generational wealth planning services. And they’re committed to strengthening the Southern Nevada community through purposeful leadership, philanthropy and strategic partnership.

Diazo has been a long-time SOK supporter. They have provided invaluable financial donations, donated furniture for our offices, and sponsored key fundraising events. Their team volunteers to create weekend meal bags and deliver them to our local schools.

“Serving Our Kids is deeply grateful to the Diazo team for everything they do to help us fight child hunger in our community,” said SOK CEO Laurie Tanakaya. “Their generosity and commitment gives me great confidence that we will eventually win this fight.”

Another Super Souper Bowl

Another Super Souper Bowl

Each year, the Super Bowl of Caring (SBOC) challenges communities throughout the country to raise awareness and money to help “tackle hunger.” For the past three years, KSNV News 3 has hosted the Las Vegas SBOC, which benefits Serving Our Kids and our fight against child hunger in the Las Vegas valley.

This year, with your donations and the support of our awesome sponsors America First Credit Union, Sam & Ash Injury Law, and Smith’s, the SBOC 18-hour, marathon telethon raised $22,546 to help us feed hundreds of food-insecure elementary and middle school students.

A huge thank-you to everyone who called in and donated. And mega thanks to News 3, Las Vegas CW, America First, Sam & Ash, and Smiths for making this Souper Bowl of Caring truly super.


More Than Words Can Say

More Than Words Can Say

As awareness of and support for our mission continues to grow, we want to take some time to recognize the organizations and individuals who have recently provided substantial donations and grant funding to help expand our services.

On behalf of our dedicated volunteers and staff, thank you, from the bottom of our hearts, for your commitment, your trust and your incredible generosity. Your gifts will empower thousands of food-insecure children to dream of a brighter future with unlimited possibilities. A future without fear. A future without hunger.

Laurie Tanakaya
CEO, Serving Our Kids

If you do the math, these contributions total $204,406. This will help SOK provide more than 75,703 weekend meal bags for thousands of hungry kids during the school year.

Bay Law Backs Our Bowl-A-Thon (Again)

Bay Law Backs Our Bowl-A-Thon (Again)

We are thrilled to announce that Bay Law Injury Attorneys will be the Presenting Sponsor of the 18th Annual Serving Our Kids Bowl-A-Thon.

Just one year ago, Bay Law joined the ranks of our community partners and immediately showed their commitment to helping children in need by becoming the Presenting Sponsor of our 2025 Bowl-A-Thon. Now, they’re one of our most active and dedicated Champions.


Many thanks to Managing Attorney Deniz Bayramoglu and the Bay Law Bowlers for helping us make this major fundraising event a soaring success.

New Honors For SOK

New Honors For SOK

The Henderson Chamber of Commerce Foundation has chosen Serving Our Kids as the first recipient of the Diazo Community Impact Award. This prestigious honor recognizes the efforts and achievements of a nonprofit member of the Henderson Chamber of Commerce (HCC) that is driven by passionate, grass-roots volunteers.

SOK CEO Laurie Tanakaya accepted the award at the HCC Leadership & Legacy Awards luncheon on April 10th. She expressed her thanks and appreciation to the HCC, all of the event sponsors, and Diazo Wealth for the award and recognition. But she gave all of the credit for this honor to SOK’s army of volunteer crusaders.

“Serving Our Kids could not feed one food-insecure child without the hard work and selfless dedication of our volunteers,” she said. “They are concerned, compassionate, people from our community who choose to devote their time and energy to help feed thousands of hungry kids every week. Our volunteers are the reason SOK can fight and win the battle against child hunger. And we can never thank them enough.”

Breaking News

Breaking News

For the third consecutive year, SOK Champion News 3 celebrated the Sinclair Day of Giving with a monster meal-bagging event on April 8th. Sinclair Broadcasting, owner of KSNV-TV – the home of News 3 – challenges its employees at all Sinclair media outlets to dedicate the Day of Giving to helping worthwhile organizations that serve their local communities.

Rising to the occasion, the News 3 crew filled more than 3,000 weekend meal bags in just five hours. That brought their total to more than 10,000 over the three year period.

KSNV and News 3 do so much to help SOK raise awareness, raise funds, and support our mission. And we deeply appreciate everything they give not only on the Day of Giving, but day after day throughout each year.

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