
Our Champions
Serving Our Kids Foundation is privileged and proud to have many powerful allies in our crusade to end child hunger across Southern Nevada.
Their generous monetary and in-kind donations, loyal dedication to our mission and selfless commitment of time and energy make these outstanding organizations far more than sponsors. Far more than partners.
They are our champions.
Our Champions
Serving Our Kids Foundation is privileged and proud to have many powerful allies in our crusade to end child hunger across Southern Nevada.
Their generous monetary and in-kind donations, loyal dedication to our mission and selfless commitment of time and energy make these outstanding organizations far more than sponsors. Far more than partners.
They are our champions.
We Welcome Our Newest Champions
Bay Law Injury Attorneys and Pink Jeep Tours
Click a logo to read about what they’ve done to help SOK become stronger and more effective than ever.
Our Newest Champions
Bay Law Injury Attorneys
and Pink Jeep Tours
Tap below to read about
each of our champions.

Bay Law Injury Attorneys
Bay Law Injury Attorneys, a family-owned firm located in Henderson, is the newest Serving Our Kids Champion. Bay Law shares our deep commitment to helping children and joins our crusade to against child food insecurity in the Las Vegas valley.
The Bay Law team has wasted no time in proving their dedication to our cause, our kids and our community. They have already signed on as the Presenting Sponsor for the Serving Our Kids Bowl-A-Thon and created 2,000 meal bags at their first bagging session.
They’re on a mission to make sure their work reaches beyond the courtroom and into the community their families and business call home. We are looking forward to a long and successful partnership that will help us fulfill our mission to end child hunger.

Pink Jeep Tours Las Vegas
Pink Jeep Tours, a leader in off-road adventures, proudly reaffirms its long-standing commitment to giving back to the communities it serves. As a company deeply rooted in family values and community spirit, Pink Jeep Tours Las Vegas is dedicated to supporting local charities and organizations that make a meaningful impact—especially those focused on the health, education, and well-being of children.
From fundraising initiatives to hands-on volunteer efforts, Pink Jeep Tours Las Vegas partners with a variety of local nonprofits to ensure that children in our community have access to the resources they need to thrive.
At Pink Jeep, we believe that true adventure includes lifting up the communities around us. “We are honored to support organizations that work tirelessly to create brighter futures for children and are committed to making a difference where it matters most—right here at home.”

Three Square Las Vegas
Three Square Las Vegas is the largest food bank and hunger relief organization in Southern Nevada. Its mission is to provide food assistance to residents, especially those facing economic hardship and food insecurity.
The organization operates through an extensive network of community partners and programs that collects, warehouses and distributes food to across Southern Nevada. It serves individuals and families directly through its mobile food pantries, and supports many other area food pantries, soup kitchens and schools.
Since 2022, Serving Our Kids and Three Square have been strategic partners, working together to optimize our operations and resources to best serve food-insecure elementary and middle school children throughout the valley.
Our partnership enables Serving Our Kids to source and purchase much of the food we include in our weekend meal bags at a lower cost. This helps us to make the most of the donations we receive and maximize the numbers of students we serve. Three Square has also provided generous in-kind donations to help support our operations.

NV Energy Foundation
The NV Energy Foundation (NVEF) is the philanthropic arm of Nevada’s largest public utility. It provides grants and sponsorships to nonprofit organizations that are effectively addressing some of the most difficult challenges facing NV Energy customers and their communities. These include hunger and food insecurity.
In 2023, NV Energy and the NVEF gave more than $5.3 million in financial and in-kind donations to worthwhile organizations throughout the state. And their employees contributed more than 32,000 volunteer hours.
NV Energy and the NVEF are the newest Serving Our Kids community partners. In May 2024, they awarded Serving Our Kids a $50,000 grant that will help us to better serve thousands of elementary and middle school children throughout the Las Vegas valley who face food-insecurity and hunger every day.

Las Vegas Super Bowl LVIII Host Committee Charities
Las Vegas Super Bowl LVIII Host Committee Charities has partnered with the Raiders Foundation to donate an additional $500,000 to 25 different non-profit organizations in Nevada. This final and incremental contribution from the community affairs efforts of the Host Committee is only one part of the lasting community and economic legacy of Super Bowl LVIII, hosted at Allegiant Stadium in February.
Of the $500,000 donation, $250,000 funded the Raiders Foundation Spring 2024 grant cycle (whereby non-profit organizations in Nevada could apply for funding); and the remaining $250,000 funded other charitable organizations serving Southern Nevada. With this latest round of giving, the Las Vegas Super Bowl Host Committee and Host Committee Charities have now invested over $4 million into the Southern Nevada community, benefiting various non-profit organizations, diverse businesses, local youth, and more.
Sam Joffray, President and CEO of the Host Committee, noted that the incremental impact is yet another testimony to the value of hosting the Super Bowl, “Thanks to the overwhelming generosity and support of many Host Committee partners, Las Vegas Super Bowl Host Committee Charities is thrilled to realize additional community impact as we wind down the local organizations and operations that supported the hosting of Super Bowl LVIII. This final impact further proves that hosting the Super Bowl is a gift that keeps giving, and completes our mission of ensuring that the Super Bowl happened for Las Vegas, versus to Las Vegas. Our board, staff, committee chairs and members, and partners are all appreciative and honored to have been part of this legacy effort, and especially grateful to the Raiders for helping facilitate this final round of giving. We trust these efforts will help support and further the good work of local non-profits from now until Las Vegas hosts our next Super Bowl.”

Diazo
Diazo Wealth is a boutique wealth management firm that provides comprehensive investment, retirement and multi-generational estate planning services to help individuals and families achieve financial independence.
Over the years, Diazo has been a constant Serving Our Kids community partner. They have been the Event Sponsor for our Annual Golf Tournament, as well as a major sponsor for many other fundraising events.
Diazo’s team members have helped with creating meal bags and delivering holiday meals and gifts. And the company’s in-kind donations of office furniture and equipment have helped make our work much more comfortable and efficient.

KSNV-TV Channel 3
KSNV-TV Channel 3, owned by Sinclair Broadcast Group, is the key NBC-affiliated television station in Las Vegas. Community involvement is a hallmark of KSNV’s operations and culture.
The station participates in various charitable initiatives and public service activities, highlighting its ongoing commitment to giving back to the community.
Sinclair Broadcast is a major sponsor of the Souper Bowl Caring Telethon in eight cities across the country. In 2023, Sinclair brought this annual event to Las Vegas. In 2023, New 3 selected Serving Our Kids as its charity partner.
The telethon has raised public awareness of our organization and our mission and raised thousands of dollars to help us feed food-insecure elementary and middle school children across the valley.
News 3 is the media sponsor of our annual golf tournament, hosted by Chief Meteorologist Bill Bellis. News 3 has also adopted Serving Our Kids as the charity partner for its bi-annual APEX basketball social. This popular community event unites Mario’s Grocery, Smiths Grocery, Roadkill Grill, Raising Canes and other valley businesses with APEX guests and participants who donate food items we need for our weekend meal bags.
Serving Our Kids has also benefited from Sinclair’s corporate Day of Giving events, where everyone in the company joins together to serve the community. The KSLV team has helped us package 10,000 (and counting) weekend meal bags and participated in our annual Bowl-A-Thon fundraiser.

Ford Country
Ford Country is a nationally recognized, award winning, family-owned Ford dealership in Henderson. Ford Country owner, Gary Ackerman, is a third-generation Ford dealer who has been valued member of the Las Vegas community since 1955.
Ford Country is one of our oldest and most loyal community partners. Every two months for the past five years, their team of volunteers has helped us create thousands of weekend meal bags. The company also sponsored our annual Bowl-A-Thons and golf tournaments.
Each year, Ford Country (as a Gaudin Motor Company initiative) holds a community food drive benefitting Serving Our Kids. Their 2024 event alone brought in more than 13,700 food items that filled 1,524 weekend meal bags. In prior years, their food drives have featured members of the Las Vegas Raiders, which helped Serving Our Kids increase community awareness and engagement.
Our partnership with Ford Country is a model for all others. They contribute funding for our events, food from community initiatives and volunteers to help us provide weekend meal bags to the kids across the valley.

Shadow Hills Church
The partnership between Shadow Hills Church (SHC) and Serving Our Kids was formed long before we became an official non-profit organization. In our early years, SHC members volunteered to create and deliver weekend meal bags to schools in the neighborhoods around the church.
Today, SHC delivers approximately 68,000 weekend meal bags to 18 high-need schools throughout the school year.
When we asked SHC to hold a holiday food drive to collect donations of two much-needed items for our weekend meal bags, they rose to the challenge. All of the 6,800 donations they received went directly into our meal bags. We would not be able to serve the more than 97 schools and thousands of hungry kids who rely on our help without this invaluable partner.

America First Credit Union
America First Credit Union (AFCU), one of the largest credit unions in the nation, provides comprehensive financial services to individuals and businesses throughout Southern Nevada. They are dedicated to making a positive impact on the lives of their members and the communities they serve.
AFCU contributes substantial funding and resources to local non-profit organizations and charitable initiatives that support education, health care, poverty relief and improving the quality of community life.
AFCU contributes substantial time and resources to local non-profit organizations and charitable initiatives that support education, health care, poverty relief and community improvement.
In 2023 and 2024, AFCU was a major sponsor of the Las Vegas Souper Bowl of Caring. In addition to their own monetary contribution, they helped process all donations made to Serving Our Kids through those events. AFCU also sponsored our 2023 golf tournament and volunteered to help create 1,000 weekend meal bags.

Speedway Children’s Charities
Speedway Children’s Charities (SCC) was founded by Speedway Motorsports, which currently owns and manages 11 outstanding professional motor racing venues across America, including the Las Vegas Motor Speedway.
To date, SCC has awarded more than $65 million to nonprofit organizations throughout the country that directly serve the needs of children. Local SCC chapters work with local leaders and organizations to identify and address the issues affecting children in their communities.
Serving Our Kids is grateful to count SCC among our close community partners. The Las Vegas chapter has provided thousands of dollars in critical grant funding over the past four years.

Smith’s Food and Drug Stores
Smith’s Food and Drug Stores are committed to community engagement, positive social impact and charitable giving to nonprofit organizations that focus on hunger relief, military personnel and their families, health and nutrition, disaster relief and more.
Smith’s has been a Serving Our Kids community partner for the past two years. They have sponsored the Las Vegas Souper Bowl of Caring telethon that benefits Serving Our Kids and donated food items for our APEX Basketball social event and other initiatives.
We have also benefitted from Smith’s Inspiring Donations program that encourages their customers to donate a portion of their purchases to Serving Our Kids. And Smith’s store managers from across the Las Vegas valley have partnered with PepsiCo to create pallets of weekend meal bags for the thousands of food-insecure children we serve.

Picerne Real Estate Group
Picerne Real Estate Group is one of the largest diversified real estate development and management firms in the country, building and operating luxury properties since 1925. They care about the communities they build and the people who live there.
The company has a long tradition of charitable giving, especially to worthwhile organizations located in the nine states they serve.
Picerne has been a valued Serving Our Kids community partner for more than three years, donating thousands of dollars in unrestricted funding each year. Bottom line? They simply want to help feed more kids. However, Picerne has also supported our annual holiday events by providing toys for children in need and other much-needed resources.

Leadership Henderson
Leadership Henderson, a nonprofit arm of the Henderson Chamber of Commerce Foundation, is made up of business and community leaders from within the Chamber’s membership. Each year, a new Leadership Henderson class supports a worthy nonprofit organization that benefits the Southern Nevada area.
When the class of 2024 selected Serving Our Kids Foundation, CEO Laurie Tanakaya challenged them to help us meet two critical objectives: Explode public awareness of the foundation and its mission to help fight child hunger in the community, and significantly increase donations from individuals, corporations and generous sponsors.
Leadership Henderson responded by developing a comprehensive, strategic marketing, communications and fundraising plan designed to drive substantial growth throughout 2024 and beyond.
Class members also leveraged their relationships with valley businesses to secure in-kind and cash donations, support weekend meal bagging events and help implement an ambitious new creative advertising and public relations campaign.
The Leadership Henderson 2024 class was made up of 32 business owners and professionals with deep experience in building and scaling businesses, branding and marketing, management, retail, finance and fundraising for non-profit corporations.
Together, they helped share our mission throughout Southern Nevada, reach more donors and serve many more Las Vegas valley kids. Their efforts continue feed the dreams of our foundation and thousands of food-insecure children. Dreams of a healthy, secure, successful and meaningful future.









